Greenwashing?

Apple consistently receives high scores from its customers concerning its green initiatives. For instance, in a recent Greenfactor survey, Dell, HP, Apple and Microsoft were rated as the greenest companies by American consumers. However, their actual green scores according to a Greenpeace survey were much lower.

So, are companies like Apple greenwashing - knowingly fooling the public into believing that they are more environmentally friendly than they really are? I'll leave it to you to decide and regardless of your conclusion, this is a good video to watch:



What's interesting to me is that companies like Nokia and Sony have eliminated these chemicals from their production process and are among the top ranked green CE companies, however, they have been unable to leverage this advantage through advertising or some sort of awareness campaign. Too bad for them.